Online Dating and LinkedIn Profile Writing Advice

I regularly critique excerpts from random dating and LinkedIn profiles (for anonymity). By pointing out dos and don'ts from actual profiles, you too can look at your own with a critical eye and improve on your personal branding.


Online Dating Profiles. The Agony, Part 9.

This is the 9th installment of Online Dating Profiles. The Agony. I actually only expected this series to last for about 6 weeks, but scanning online dating profiles never fails to give me fodder. This week, every person featured makes me believe that I’ve grossly underestimated the mental capacity and eloquence of people like Gary Busey, Mike Tyson and Bjork. Rest assured, most people don’t have profiles that are as outrageous as this week’s features. Truly, the only help most… read more

Online dating profiles and the beauty of imperfection.

I remember writing a slogan for a new telecommunications company. They were relatively small, but very innovative. The slogan made it clear that the reason they were so innovative was because they were small enough to be flexible and responsive to new technology. The marketing team and I went through layers of presentations where we worked our way up from the client’s junior staff to its senior management. Every presentation had gone incredibly well. Everyone felt good about how the… read more

Online dating profiles. The Agony, Part 8.

Looking at online dating profiles this week I realized that there’s one thing about Sarah Palin that has my complete support and that is: “Book of Collected Wisdom of Sarah Palin”. The book is blank. As I post this 8th installment of “Online Dating. The Agony” I can’t help but think that some people need to stop themselves from publicly posting their dating profiles. Clearly the following profiles have been written without grasping the fact that a dating site is… read more

What your online dating profile photo says about you.

While working at ad agencies, I’ve been privy to a lot of unusual conversations by graphic designers. I’ve heard laments about how the color green has been sabotaged by environmental issues and can never again be used to promote fresh minty flavors. I once heard a colleague say that the use of script fonts does not (mercifully) cause her to orgasm. Recently I heard a fond discussion about the color orange and how universally unisexual it is. Apparently, orange is… read more

Online Dating Profiles. The Agony, Part 7.

I recently read a quote by 23-year old pop star, Ke$ha. It went like this: “I actually don’t read anything, because I feel like the haters really like to hate out loud, [and] that people who love sometimes love quietly. So I don’t really listen or look at anything.” This confused me and I read it several times with the sincere belief that I must be not grasping some subtlety or hidden message. As it turns out, she simply didn’t… read more

Online dating for couch potatoes.

Is there anything more appealing than a man stretched out on a couch and wearing sweats? When I scan dating profiles and see photos of men kicking back on their sofas, I can’t help but think, “George Clooney and his elegant suits be damned! I want a man as yummy as Jim Belushi!”  Yes, I’m being facetious. Men, if you want to attract a woman, I suggest you put a little more effort into looking attractive. Women, our gender doesn’t… read more

Online Dating Profile. The Agony, Part 6.

To quote the warnings prior to most HBO shows: The following content is not suitable to all audiences. Seriously, if you have unshakeable faith in humanity then this, the 6th installment of a weekly series, may cause you irreversible damage. I don’t want that on my conscience.   Once again I’m featuring excerpts from some of the most remarkable online dating profiles I’ve seen while scanning various dating sites throughout the week. As always, I want to make clear that… read more

Your online dating profile is not a diary!

Every day, I’m struck by how many people use online dating profiles as an opportunity to whine about the trials of finding love. I saw several headlines that asked, “Are all the good guys taken?” I saw still others that said, “Tired of the players”. I saw one that said, “Don’t want to be hurt again”. Ugh. Victims, sooooo sexy. It seems that the depressing quest for love is not limited to older people who’ve spent years looking. The other… read more

Online Dating Profiles. The Agony, Part 5.

Once again, this blog features a few rather remarkable online dating profiles. This week, I also – once again – noticed a lot of angry online daters. Why someone thinks a rant will land a good date, I have no idea. But then I’m puzzled by many things, like why faces don’t get goose bumps.   As you read these excerpts, please keep in mind that most people write their dating profiles with an honest effort and they’re not bad.… read more

Dating profiles and the funny truth about humor.

One day, a colleague and I presented a major campaign that took us weeks of sleepless nights to complete. As we wrapped up the presentation, the room went silent. We stood there, anxiously awaiting the client’s reactions. Seconds passed slower than the time it takes for David Carusso to remove his sunglasses. Finally, she spoke. “Ummm”, she said, “like…you know when you go shopping for a pant suit? And you just can’t find it? This is like that.” She then… read more