All posts tagged with writing your corporate bio

Years ago, a former colleague used me as a reference. When her potential employer called he had a number of questions related to her role as an Art Director. “Was she a team player?” he asked. “Was she any good at presentations?” “What was her best quality as a professional?” I answered each question positively, sincerely, and without missing a beat. Then he asked, “What’s her greatest weakness?” Stumped, I blurted out, “Umm, chocolate?” (which was true by the way). I’ve… read more →